FC Barcelona today announced one of world’s largest football shirt sponsorships after signing a deal worth at least €220 million with Japanese retailer Rakuten, another deal that makes Manchester City’s with Etihad (£40 million per season for shirt, training kit and stadium naming rights) look undervalued and outdated in comparison.
In the wake of this announcement comes an interesting and quite bizarre story from Mundo Deportivo in Spain, which claims that it could have been Manchester City that Rakuten signed up back in the title-winning 2011/12 season.
But what made City say ‘no’ to the Japanese company’s offer when everything seemed to be on track? Rakuten allegedly requested that City change their main kit colour to RED as part of the agreement, a bizarre claim for the obvious reason that neighbours United sport that colour.
Unsurprisingly, City rejected this request – after all, it would have led to widescale riots had they done otherwise. Manchester City with red as their main colour? What were Rakuten thinking!?
With that said, this doesn’t look too shabby does it? But not as a home kit…
— Ankit (@ankitptrivedi) November 16, 2016